Some questions to think about when creating a compelling product
07/18/2018
- What store would your customer go to find your product?
- What aisle or section in that store would your customer find your product?
- What keywords would your customer use to search your product?
- How would your customer describe your product to a friend?
Be specific as possible when answering. The more work you do here, the less work your customer has to do (before he says to himself, "This product ain't for me.").